Identity Management
A unique digital identity assigned to every product at the point of manufacturing
Case Study: Agrochemicals
Turning Disconnected Product Data into Trusted Commercial Intelligence
The world's largest agrochemical company connected its entire product journey, from plant to field, across 10+ countries. Here's how visibility became their biggest commercial advantage.
10+
Countries
100k+
Retailers
95%
Scanning Compliance
At a Glance
At a Glance
Industry
Agrochemicals / Crop Protection
Company Profile
World's largest agrochemical manufacturer
Engagement Scope
One connected platform spanning identity, plant operations, traceability, sales, consumer engagement, and loyalty
Footprint
10+
Countries
15+
Manufacturing Plants
50+
Warehouses
10,000+
Distributors
100,000+
Retailers
Millions
Serialized Products
The Challenge
The Visibility Gap Past the Factory Gate
Operating across 100+ countries, this agrochemical manufacturer had already built a world-class production and distribution network. But the moment product left the factory, visibility started to fade.
Leadership wanted more than operational tidiness. They wanted a straight answer to one question.
“Where is every product, and what's happening to it across the entire channel?”
“Secondary sales relied on delayed reporting. Retail movement stayed fragmented. Commercial planning leaned on assumptions instead of verified product movement.”
Without that answer, the business couldn't:
- See secondary sales and liquidation in anything close to real time
- Understand what was actually happening at the retailer level
- Forecast demand from real channel activity instead of shipment estimates
- Build a complete history for a single serialized product
- Make a fast commercial call with any real confidence behind it
What We Deployed
Every Product, Fully Connected From Identity to Loyalty
Every product was given a unique digital identity at the point of manufacturing. From there, six connected capabilities carried that identity through the entire commercial lifecycle, an unbroken thread from Identity to Loyalty.
Plant Operations
Accurate, authenticated data capture at every step of production
Supply Chain Traceability
Every movement tracked across warehouses, distributors, and retailers
Sales Performance
Verified channel activity converted into measurable commercial insight
Consumer Engagement
Visibility extended past retail, connecting products directly to end users
Loyalty Management
Consumer interactions turned into long-term engagement, continuously enriching product intelligence
Transformation
Before & After Smart Epsilon
| Area | The Problem It Solves | The Impact |
|---|---|---|
| Systems | Disconnected, siloed across the channel | One unified platform, a single source of truth |
| Data capture | Manual, Excel-based tracking and rework | Automated capture at every movement |
| Reporting | Delayed, slowing every decision behind it | Live, real time |
| Visibility | Blind past the warehouse door | Complete genealogy, plant to consumer |
| Decisions | Built on estimates | Built on verified market data |
The Results
Verified Impact at Global Scale
95%
proactive scanning compliance
20%
reduction in stockouts
30%
increase in customer retention
Every product movement became visible. Every product became traceable to the last mile. Trusted field data began driving commercial decisions.
Supply Chain Visibility
- Complete product genealogy from manufacturing to retailer.
- Trusted chain of custody for every serialized product, with near real-time visibility into where it is.
Commercial Excellence
- Planning decisions built on real-time market insight instead of delayed reports.
- Demand forecasting grounded in verified sell-out data, not shipment estimates.
Business Value
- Stronger collaboration across manufacturing, supply chain, and commercial teams.
- Higher retailer engagement and more targeted channel programs, built on real market behavior.
Customer voices
Real results from the teams using Smart Epsilon.
See what supply chain and brand protection leaders
experienced after implementing the platform.
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